Wells’ company, Xyrena

This Millennial Entrepreneur Hopes Americans Are Ready to Wear Cannabis Cologne

Until recently, Killian Wells hated the smell of pot. “When people smoked around me, it smelled like skunk,” he said, “or worse—like skunk and B.O.”

But then Wells, a recent transplant from New York to Los Angeles, visited a cannabis dispensary. Having diagnosed him with anxiety, Wells’ doctor handed him a prescription for medicinal marijuana. So Wells found himself with his head over rows and rows of glass apothecary jars, inhaling the aroma of Sativa and Indica and scores of hybrids.

“I had no idea there was a good side to marijuana smell,” he said. “I felt like so much could be done with the many little nuances of the aroma profiles.”

Read more at Adweek



Blunt: Curating the Cannabis Content you Need the Most

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