‘Taking Short Cuts Will Catch Up To You In The End’: Aphria CEO Vic Neufeld On Success In The Cannabis Industry
After two decades in the pharmaceutical industry, Vic Neufeld entered the cannabis space in 2014 as the CEO of the low-cost, large-scale cannabis producer Aphria.
What makes your company different from others in the cannabis space?
There are three components that differentiate Aphria from others in the industry: First, our strategic growth plan is factual, a reality and committed.
This includes a four-part expansion of our facility in Leamington, Ontario, which will increase our greenhouse footprint from 100,000 square feet to 1 million square feet by August 2018.
The expansion will give us the capacity to supply more than 75,000 kg of high quality cannabis at one of the lowest costs in the industry.
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