Randall Huft once crafted ad campaigns for United Airlines and Nestle. Now he’s schmoozing with clients inside a Marriott ballroom..
Tag Archives: cannabis marketing
The companies are developing and nurturing cannabis brands. (more…)
As legalization looms, cannabis branding is becoming more important – and could even offer protection for small farms. (more…)
With cannabis now legal in 29 US states, one marketer talks through the unique challenges of building a weed brand...
Companies in the marijuana industry can safeguard their brands with three levels of trademark protection – Federal, State or Common..
Why the Oregon weed delivery startup Briteside tried a pharma parody. (more…)
As marijuana legalization continues across the country, weed is becoming increasingly mainstream. (more…)
Every now and then, the culture experiences a watershed, a moment when we look up and say, wow, things really have changed...
Has legalization made cannabis more mainstream, or is it something quiet and underground and kept away from normal Americans? (more…)
In a first for the cannabis industry, CNN, Fox News, MSNBC, Viceland, the Weather Channel, Headline News, and Fox Business..
As the Golden State green rush gets set to explode, canna-businesses will be able to brand t-shirts, hoodies, and whatever..
A look into how and why states are placing greater restrictions on canna-business ads. (more…)