Social media challenges continue for cannabis firms –
After what seemed to be a brief hiatus, social media giants are once again suspending – and outright deleting – the accounts of marijuana companies.
HIGHLIGHTS
- Facebook and Facebook-owned Instagram, in particular – have proved inconsistent about their official policies surrounding MJ business pages.
- In October 2018, Facebook reported it would stop blocking marijuana-related searches; however, just a month later, Facebook and Instagram accounts for at least six marijuana companies in Massachusetts were reportedly deactivated.
- Google barred all cannabis-related apps from its play store last month.
- Some believe competitors are are to blame, by visiting other companies social media pages and reporting/flagging posts to Facebook and Instagram’s moderators.
- A company that legitimately builds its audience, and doesn’t pay for followers, could be out hundreds of thousands of dollars if it loses its Social Media pages.
- LinkedIn has been much more open and willing to work with cannabis companies.
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