In Colorado, Cannabis Tourism A Lucrative Business The State Can’t Promote

The Colorado Tourism Office and local organization Visit Denver say they can’t promote the industry because marijuana is illegal federally.

DENVER — Inside a neon-lit party bus bumping along a pothole-riddled Denver street, Andre Henriquez packs a glass pipe with pungent local bud. The 31-year-old restaurant manager and his wife Ryann travelled from straight-laced Fayetteville, N.C., to experience Colorado’s legendary legal weed scene.

“No one from where we’re from has ever done anything like this. It’s very taboo,” says a grinning Ryann, 26, over thumping dance music. “It’ll be a really cool story to tell later.

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